SEO Blog & Marketing Thoughts

Can AI SEO Tools Really Improve Your Website Performance?

5 min read Recently, stories about new AI developments have appeared on SEO blogs, forums, and on social media daily. According to Search Engine Journal, the increased reliance on AI by search engines and SEOs will permanently change how websites get developed, optimized, and ranked.  On the positive side, various intelligent tools have gotten affordable and accessible for small

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How Might AI Impact Search – The question everybody’s asking

6 min read A few days ago, Google announced plans to dramatically change search by incorporating artificial intelligence into the results. Shortly before the announcement, the company showed off Bart, Google’s AI chatbot. The company has relied on a machine-learning tool they call RankBrain for years as part of the search algorithm. Is AI Ready for Search? Google

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How Does Google Measure the Human Experience for Ranking?

5 min read In the early decades of the internet, search engine optimization looked a lot easier. Website developers and content producers studied their competitors in search listings. They figured out how to beat the algorithm. They realized they could primarily focus on the number of keywords and backlinks to achieve top rankings for Google searches. However, that narrow perspective

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Lemon Pulse Launch Overlay Facts

< 1 min read Web Accessibility is a Human Right We are excited to announce the launch of overlayfacts.org, a website dedicated to increasing awareness of web accessibility issues. According to the World Wide Web Consortium (W3C), web accessibility refers to “the inclusive practice of removing barriers that prevent interaction with, or access to, websites by people with disabilities.”

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Getting Ready for Google’s Page Experience Update: The Guide for Healthcare Sites

8 min read After updating their algorithm, Google doesn’t announce how its search rankings operate and their adjustments. However, in May 2020, they announced that they would be having a Page Experience Update which was unusual. Thus, many took this as big news with considerable impact. While there are still unknown parts like how healthcare sites can be

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