6 min read How Should Online Businesses Move from This Update? In a sudden change of tune, a top Google software engineer recently stated that voice-enabled search is not the future and will not supplant other modalities like images or even text. If true, it essentially means that businesses, website publishers, and digital marketers should not invest much
4 min read Earning backlinks has long been and still is one of the most potent components of search engine optimisation or SEO. If done properly, it can produce strong trust signals and boost your rankings by telling Google and other search engines that your content is valuable. It also assures your target audience that you are a
4 min read Earning backlinks has long been and still is one of the most potent components of search engine optimisation or SEO. If done properly, it can produce strong trust signals and boost your rankings by telling Google and other search engines that your content is valuable. It also assures your target audience that you are a
4 min read Did you know that 27% of the global internet user population conducts voice searches using their devices? Any website owner needs to give this information the right attention. Unfortunately, it looks like old SEO practices will not be enough to compete in the evolving digital market. Another reason why you need to begin your website optimisation for
4 min read In today’s digital marketing world, one practice that proves significant in the success of a digital marketing strategy is Search Engine Optimization (SEO). It is considered a tool used to improve your website’s ranking in search engine results. A higher ranking can translate to increased sales and revenue. Since trends come and go, updates are
17 min read Business owners sometimes have to jump through many hoops before getting a customer. You need to grab their attention with an ad or relevant content, then take them to a landing page where you must convince them that your product can meet their unique needs. If all goes well, you will close the sale. Otherwise,
